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| Publication type: Weekly Magazine insert in ` Community newspapers Publication Name: Get It Magazine Publication Date: August 2006 Region advertised in: Johannesburg - Gauteng Publication Readership: 100 000 people Publicity achieved: Product give a ways, Press release: Do it Yourself Nail care published Aim of publicity: Brand awareness, Grow customer base |  |
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| LEEF MAGAZINE (LIFE MAGAZINE) | ||||
| Publication type: Monthly Fashion Magazine Publication Name: Leef Magazine Publication Date: September 2006 Region advertised in: National Distribution Publication Readership: 80 000 people Publicity achieved: Information on nail enhancements Aim of publicity: Grow customer base |  |
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| FEMME BRIDE MAGAZINE | ||||
| Publication type: Quarterly Fashion Magazine Publication Name: Femme Bride Magazine Publication Date: September/October 2006 Region advertised in: National Distribution Publication Readership: 80 000 people Publicity achieved: Beautiful nails for weddings published, Product give a ways Aim of publicity: Brand awareness, Grow customer base |  |
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| STYLE MAGAZINE | ||||
| Publication type: Monthly Fashion Magazine Publication Name: Style Magazine Publication Date: Ongoing Region advertised in: National Distribution Publication Readership: 100 000 people Publicity achieved: Kiss/Broadway Nails sponsors all nails for Fashion shoots, Credits given on fashion pages and list of suppliers page Aim of publicity: Brand awareness, Artificial nails are a fashion must |  |
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| SATURDAY INDEPENDENT | ||||
| Publication type: Weekly Newspaper Publication Name: Saturday Independent Publication Date: August 2006 Region advertised in: Durban (Kwa-Zulu Natal) Publication Readership: 243 000 people Publicity achieved: Product give a ways, Logo and product pictures Aim of publicity: Brand awareness, Grow customer base |  |
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| CHEEKY MAGAZINE | ||||
| Publication type: Monthly Fashion Magazine Publication Name: Cheeky Magazine Publication Date: August 2006 Region advertised in: National Distribution Publication Readership: 50 000 people Publicity achieved: Product give a ways Aim of publicity: Brand awareness, Grow customer base in the youth market |  |